One would think that every business on planet earth has a business page on Facebook… right?… Especially since according to Facebook there are more than 2,500 million monthly users. Some find it hard to believe that Facebook is still the largest social media network in the world.
More arm twisting. As of June 2018, 55.1% of the world’s population has access to the internet. So your growth on Facebook is immeasurable. The future is even brighter because every day more people are gaining access and will soon join the Facebook platform.
A 2017 study found that 57% of consumers say that social media influences their purchasing decisions. Of that 57%, 44% said Facebook of all social media platforms was the most influential.
Statistics and data are lagging behind current and future digital trends, if you are trying to Promote your local business, increase brand awareness, generate leads or increase online sales. You can’t afford to NOT increase your raving followers…and it’s FREE!
Keep following us because we’re going to share 3 Facebook Marketing Strategies You Should Employ Early On. You can do this even if you are not tech savvy. And if the sound of the word “The Facebook” as my mother-in-law calls it, (he is 91 years old), or any kind of digital or social media marketing scares you to death, these simple Facebook marketing tactics are especially for you.
Let us begin!
Step 1. Determine your mnemonic URL: A mnemonic URL is like a mnemonic license plate. It’s an easy way for others to know you’re in at a quick glance. Once your Facebook business page is published, you can request its mnemonic URL. There is a criterion. You will need 25 likes to qualify.
Getting those 25 likes should be easy if you start inviting your friends and family to your page. Getting your mnemonic URL will give you a page URL that looks like this. Once you have your Facebook Business Page (vanity) URL, add it to all of your marketing material. Your goal is to increase your followers and fans.
Namely. http://www.facebook.com/pytalkbiz oppose this => www(.)facebook.com/12987-kkj&*%#
Step 2. Pin your post: Pin your best post or pin your splash page. This means you can make one of your posts static. That way, everyone who visits your page will see the same first post. It is simple. Once you create a post, right click on the post, there you will see your options. Click pin the post and you’re done.
Step #3: Post relevant and timely information. So now you’ll want to start building your brand by posting relevant information. But remember that images and videos are viewed far more times than content. Today is the age of entertainment.
Also, experts recommend posting at least 1-2 pieces of content a day. Try to load enough content to keep your page from looking blank, abandoned, or vacant. No one wants to be the first person at the party.
Lastly, make sure your content, photos, and images are fun, informative, and engaging. Share the best information possible. Be helpful, informative, answer questions and openly address criticism..
