Hacker attacks on Web 2.0 social networking sites are likely to be more frequent, creative and complex. The command skills of hackers and cybercriminals are increasingly taking advantage of the Web. Its target is the leading Web 2.0 applications and social networking sites. Organizations entering the Web 2.0 stratosphere need to listen and reevaluate their defense mechanisms to protect users from hidden threats lurking on legitimate sites.
Hackers are pushing and distributing ruthless malware that perpetrates identity theft, financial fraud, and corporate espionage. As an increasing number of Web 2.0 applications are routinely adopted in the business world, they bring with them security concerns.
Nearly two-thirds of businesses use at least one Web 2.0 application while constantly fearing that Web 2.0 could lead to data loss by backdoor hackers. The easy and inexpensive implementation of Web 2.0 applications makes it a natural shortcut to the growing consumer demand for more transparent and seamless online experiences.
The tremendous popularity of Web 2.0 social networks has virus writers and hackers on a frenzy to hunt down and claim popular and valuable Web 2.0 sites, targeting as many users as their own. With so much money at stake, web-based attacks are becoming more deadly, malicious, and overwhelming. The challenge of protecting sensitive information will become the biggest threat to business security.
Hungry hackers and malware developers have “drive you crazy” tactics ready to compromise and gobble up popular Web 2.0 sites and install intimidating code to trick users and systems alike with sensitive personal and business information.
Similarly, spam, which combines spyware, viruses, and other malware, is on the rise. Web 2.0 social networks are further threatened by the chilling use of encryption to gain undetected backdoor access. The seeds of security doubt grow like weeds as spyware flourishes as constant security and management threats. The impromptu and targeted theft of private information, the unarmed desk, increased downtime, chewed up bandwidth, and fanatical help desk calls are overwhelming call centers and IT departments.
On the other hand, security companies are taking advantage of the wave of web-based attacks to gain more market share for their white knight services. Cynics even cite these attacks originating from the security companies themselves as a way to pocket easy money. don’t laugh. Who can say it’s not true. After all, who would be better equipped to put out fires than game watchers? Everyone has budgets.
Businesses eager to simplify security and all the associated costs of hardware, administration, management reporting, and call center headaches may soon ditch the ‘old ways’ and move to ‘cloud’ technology without fuss or fanfare if they can finally solve the problems related to cost and security. and delivery, and before the hackers completely unhinge them.
