Creating high-quality article content on a regular basis has many benefits. In this article we are going to take a closer look at 3 of them: online visibility, traffic generation and list building.
3 benefits of creating consistent article content
1) Online visibility – You can have the best looking website or blog in the world with the best products and resources of all time, but if no one can find you online, what’s the point?
My friend, colleague, and online visibility expert Denise Wakeman tells us she wants to hear this from prospects:
“See you anywhere!”
Here’s what that means: you don’t have to be found on the internet. In fact, unless you have a budget from Google or Facebook, you can’t be found on the Internet.
The good news is that you don’t have to be. Everything you want to do is found in your entire niche. Consistent article content creation and marketing is the fast track that can be found throughout your niche. Market your content to article directories, social networks like Facebook (ranked #2), YouTube (ranked #3), Twitter (ranked #9), and LinkedIn (ranked #9). #14) and on his blog, you will find him all over his niche.
2) Traffic generation – The best possible source of free qualified traffic is article marketing. I have been building my successful businesses with Article Marketing since 1994. One of the many reasons it is a great source of qualified traffic is that when people spend 3-5 minutes reading your article, they qualify themselves as quality traffic.
Another big reason is that once you post your content online, it’s there forever. So every new item is an international item agent working for you 24/7 around the world, without asking for a raise, calling in sick, or sulking. .
Because of article marketing I couldn’t stop traffic coming to my websites and blogs if I wanted to, and I certainly don’t want to.
3) List building – So, remember when I said in the section on traffic generation that when someone reads your article they are selecting themselves as highly qualified traffic? Well, it’s the same and even more so with list building.
Someone who spends that much time figuring out how you approach problems and solve them is a highly qualified prospect. So include them in your list community. So take good care of them and they will take good care of you.
