Once the Google keyword research is actually FINISHED, is the job of online page promotional work REALLY completed?
Search phrase analysis is indeed a very complex matter. However, the cliché that “humans will choose the EASIER of either challenge” still holds especially true when it comes to refining the commercial selection of matching user phrases.
Still, even before the average website owner makes the judgment error above, they are likely to make the next ongoing SEO word search mistake.
Namely, mainly due to Google’s continual downgrades to the need or VALUE of “keyword” HTML meta tags on website pages, the tendency for inexperienced webmasters or novice site owners is to devalue ALL of the online phrase improvement concept.
However, writing a piece of content without having the most powerful keywords in the right places can STILL lead to weakened SEO consequences.
The first reason why the above statement rings true is this. The most recent motivation for changes to Google’s algorithm, webmaster guidelines, and online operational penalties remain “…achieving a better user search experience…”
With that kind of goal in mind, one of the best ways to achieve this is to ensure that the search phrase receives a near PERFECT match in terms of what the site owner actually offers to Google consumers.
Here is a brief but relevant Google keyword research example. A web store owner who uses GENERALIZED wording is probably NOT the best fit for a consumer who has a specific service, product, or answer in mind.
Although, in such cases, neither the buyer nor the seller are “WRONG” in their choice of terminology, there can easily be a mismatch of INTENTS.
For example, here the surfer has “neon green Nike shoes” in mind. However, the page of the responding website only features the phrase “shoes” or even “sports shoes”.
The competitor who has researched, analyzed and submitted more accurate expressions such as “Nike running shoes” or “colorful Nike running shoes” takes better advantage of the opportunity to MATCH the search engine query through the communication of applicable SEO keywords.
In this analogy, even an online store that carries a LOT of black and white sneakers, for example, might fail to appease the intentions of customers who are actively seeking out the newest neon colors.
Make no mistake though… the above mini-story isn’t actually about “colors”. However, it reiterates the importance of SPECIFIED wording for the purpose of a more complete online presentation.
In other words, when you do your niche Google keyword research, go the extra mile to analyze or view those results, as well, according to:
- The number of monthly search volume visitors;
- Exact real-time SEO existence of the intended text within the page title AND simultaneously comprising the backlink anchor text;
- The TYPE of question, answer, solution, or problem that the viewer actually presents through their choice of clause components.
