Although it is currently 2018, you need to think about 2020. Think long term and two steps ahead of the competition. And websites should not be exempt from this battle mantra because this is the face of business that gets beat up the most. The website is the new receptionist, the new assistant, the new salesperson for the business; he has become the new leader and has to perform to the best of his form. And it’s not enough to have a pretty face; it has to be functional too. So do you really think you have created a great website for your business? Think and check again, maybe you have missed some items on this list? Thanks here at Algorithm IT later.
hero image
If the eyes are the windows to the soul, then your hero image is the eyes of the website. It provides a snapshot of what your customers should expect from you. Call it what you want: a banner image, a landing page image, a header image. The important thing is that there should not be a disconnection from the website. This is the image that is your title and should contain the “selling points”. If you don’t have one, be sure to inject it for maximum visual impact. This also offers relief from all the text that is currently present on your pages. If you have one, refine it. Make sure it’s not an eyesore. You can do some A/B testing to make sure which one converts better.
Easy in navigation!
Sometimes less is more and nothing can describe great looking and functional website navigation better than this cliché quote here. After several tests from our clients, we found that a website works with less navigation, so we suggest reducing the options to the essentials. But don’t skimp on content and make sure everything is covered. The objective is to inform, educate and make customers aware of who you are, what you are selling among others. Too many navigations, too many things to read and consider, your customers will feel more lost and distracted. Confusion is something you don’t want your customers to feel so that they leave your website.
link structure
Not only focusing on design, UX and development, but also for SEO, link fixing is essential. When we think of links, we think of backlinks. But that is not limited to just that. Attention should also be paid to internal and external links. We all know the importance of backlinks and links to authority sites, but internal links are the most overlooked. And when you have a site that has a lot of content or a blog, it’s wise to use internal links with all the content you’re posting. This gives Google a notice of what the content is about. Just make sure the link is relevant to the content and Google will give you their stamp of approval.
So do you think your website has all these things covered? If not, let Algorithm IT help you with all your website problems! Algorithm IT gets your website back on track by providing the following services:
malware removal
Repair hacks and security audits
Website Redesign / Website Renovation
code cleanup
Web database integration
CSS changes
server moves
Performance profiling and troubleshooting
Installing and configuring themes/templates
Installation, configuration and plugin support
External Backups
MySQL database administration and support
additional functionality
Adjustments to meet new feature requirements
Embedding web forms
ecommerce support
Responsive website maintenance and support
Maintenance and support of mobile web applications
Website content updates
Visit our website at http://www.algorithmitsolutions.com
